The joy of gifting, live

Shop with the people
you love. Live.

Celebrities and influencers go live from their own computer and share their screens as they shop John Lewis. See what they choose. Hear their voice. Ask questions. Help them decide. Shop along.

From their home to yours.A full day of live shopping, wherever your favourite people happen to be.

LIVE DEMO 2.4k watching

JohnLewis.comScreen share

The gift edit / Gifts

Thoughtful little luxuries

A few favourites for the people on your list.

The £50 Christmas challenge

Angela's Christmas gift list

One budget. Your recommendations. Let's find something they'll love.

Shop John Lewis

A familiar face.
A fresh way to shop.

From party outfits to thoughtful Christmas gifts, join your favourite people as they browse John Lewis live. Bring your questions, share your recommendations and discover something together.

Find your kind of shop

Good company. Great finds.

Fashion, beauty, home, technology and thoughtful gifts.

Illustrative line-up

Your day, live

Pop in throughout the day.

A changing schedule of celebrities, creators, stylists, beauty and technology experts.

Example Christmas day schedule · UK time

John Lewis LIVE × GAWP®

A live layer.
A simple iframe.

Embed the GAWP® experience within JohnLewis.com using an iframe. Creators share their screens from home or wherever they are, browsing the existing John Lewis website with shoppers.

Illustrative integration<iframe src="[John Lewis LIVE channel URL]" title="John Lewis LIVE"></iframe>

They bring their audience.

Each celebrity, creator and influencer invites their followers to join them on JohnLewis.com.

They shop. Everyone joins in.

Viewers ask questions, suggest gifts, products and ideas, and help the host choose what to buy.

Another reason to come back.

Individual channels, follows and go-live alerts connect shoppers with the next session.